August 14th, 2020

Latest Posts

Top Marketing Metrics to Track in 2021

Marketing and analytics go hand to hand as marketing is the art of analysing data over time to find the best message as well as the pain point of the target customers. In this post, I will be going over the top marketing metrics to track in 2021.

January 22nd, 2021

How to Increase Conversion Rate With Data

Conversion rate is the percentage of people who convert on a website. It's usually expressed as a number such as 80% or 100%. In this article we will discuss how to increase conversion rate using analytics tools like HockeyStack

August 12th, 2020

Why You Should Use an Event-Based Analytics Tool

A lot of simple analytics tools don't analyze user behavior. They just show referrers on the dashboard. In this article, we will explain why you should use an event-based analytics tool like HockeyStack.

August 7th, 2020