Heath Jenkins, The World's First Traveling Salesman, accidentally invents the unsolicited letter in 1813, which would evolve into the cold email a couple hundred years later.
Cal Jenkins helps a motor company promote their new car and accidentally invents the first display ad in history.
Heath Jenkins, The World's First Traveling Salesman, accidentally invents the product demo in 1824.
Cal Jenkins helps a realtor in Maine gain foot traffic for his new listing by offering free appraisals (and accidentally inventing 'lead generation' in the process).
Heath Jenkins, The World's First Traveling Salesman, accidentally invents attribution in 1817.
Cal Jenkins convinces a radio station to sell their air time to local businesses and accidentally invents sponsored ads.
Heath Jenkins, The World's First Traveling Salesman, accidentally invents infographics in 1829.
Cal Jenkins accidentally invents attribution while trying to help his friend Bob bring in more patrons to his saloon.