HELP! My CMO is calling! This new miniseries focuses on those tough-to-measure metrics and hard-to-answer questions so you are never caught unawares.
Lily's still reporting from the jungle (for some reason)! This time she's helping a content marketer understand which themes convert prospects to pipeline.
In the pilot episode of CYDI, Emir Atli creates a paid ads dashboard that shows MQLs, deals created, deals closed won, ad spend, CPC, and more in 1 minute and 15 seconds.
Courtney takes just 46 seconds to create a dashboard for high-intent and engaged accounts that tracks LinkedIn ads impressions, pricing page views, blog post views, contact sales submissions, and more.
Tim Davidson wanted to see a report that shows LinkedIn ads' influence on pipeline and close rates, so Courtney built it in less than 90 seconds.
In under 90 seconds, Courtney builds a funnel that shows different sources and how they lead up to pipeline stages with conversion rates, average time, and drop-off rates.
Courtney creates a report that shows the blog categories that drive revenue, using deals created, MQLs, SQLs, pipeline value, and customers.
Courtney builds a dashboard that shows Google ads keyword performance by breaking down search terms and their ROI.
Courtney shows you how to build a self-reported attribution dashboard in less than two minutes.
Courtney creates a dashboard that allows you track the influence LinkedIn ads have on your pipeline.
Season 2 of CYDI kicks off with a new host and a submission from Joseph Barringhaus of Sonrai Security.
Nate builds a report that shows LinkedIn ad impressions, overall marketing touchpoints, unique website visitors, and more for targeted accounts.
Nate builds a report that breaks down individual LinkedIn ad creatives and their impressions, engagements, clicks, number of deals created, number of deals won, and more.
Lily builds a report that shows an incremental lift in campaigns on the pipeline.
Lily builds a reverse funnel showing the most common journeys that led to an enterprise deal.
Lily builds a report showing High Intent Accounts - and she does it ASMR style.
Lily builds a report that will help you identify high intent accounts using G2 Intent Data
In this episode, Lily builds a report showing channel performance with data from different sources.
Lily helps Peggy from Portland save her LinkedIn budget from being slashed... again!
