Obaid streams Cyberpunk 2077, GTA V, and other video games while he shares marketing advice, concepts, and other ideas that will make you think.
The Never-ending Debate Between Marketers & Leadership
Obaid goes over the never-ending debate between leadership and marketers, and how it can positively or negatively impact a marketer's career.
LinkedIn Is A Poor Representation of Our Industry
Obaid discusses how LinkedIn is not an accurate representation of the overall MarTech talent pool and why considering the every-day marketer is important.
The Two Goals of a B2B SaaS Marketer
Obaid goes over how he'd summarize the quickly-evolving role of a B2B SaaS marketer while accounting for their growing areas of focus and responsibilities.
Considering product association, or the outcomes someone thinks of when they consider your product, during the ideation phase helps you come up with concepts you can create memorable, yet informative content around.
Moments of Impact
Obaid goes over the idea of 'moments of impact' while playing the greatest video game of all time, Elden Ring.