Paid Acquisition

Spend

This Month

Paid Traffic

This Month

Paid Influenced Leads

This Month

Paid Influenced Pipeline

This Month

CPM

This Month

CPC

This Month

Cost Per Lead

This Month

Cost Per Qualified Lead

This Month

Paid Influenced Deal Trend

This Quarter

Paid Influenced Deal Value Trend

This Quarter

Cost Per Deal

This Quarter

Cost Per Won Deal

This Quarter

ROAS

This Quarter

Paid Traffic Funnel

This Quarter

Conversion Impact of Each Campaign

This Quarter
1
CampaignDeal Created

Ad Networks (Linear Attribution)

This Month
1
Ad NetworkSpendDeals CreatedImpressionsClicksCost per LeadCost per Deal

Campaign Groups (Time Decay Attribution)

This Month
1
Campaign GroupSpendCost per DealImpressionsClicksDeals CreatedCost per Lead

Campaign Performance (Linear Attribution)

This Month
1
CampaignSpendCost per LeadCost per DealImpressionsDeals CreatedClicks

Creatives (Position-Based Attribution)

This Month
1
CreativeSpendDeals CreatedCost per DealImpressionsClicksCost per Lead

Metrics for Paid Influenced Leads

This Quarter
1
CompaniesQualified Lead RateDeal RateACV WonACV in PipelineWin Rate

Metrics for Non-Paid-Influenced Leads

This Quarter
1
CompaniesQualified Lead RateDeal RateACV WonACV in PipelineWin Rate