Join Emir, Vin, and Aneesh discuss influencer marketing -far and wide.
Alice and Liam discuss how B2B buying behaviour has changed, how marketing teams can best reach self-serve B2B buyers, and how to transition away from sales support/lead gen led marketing.
What's the cost of implementing in-house custom attribution? And how feasible it is, considering that people fumble through just creating a UTM builder properly
Fran is joined by Todd Clouser and Obaid Durrani. To unpack their full 'Easy Mode' content framework, and how it's re-shaped Cognism's content strategy.
You can have all the data in one place, easily accessible. Or you can have a twenty minute conversation with teh table
Not only the data but also insight to help MarOps managers and give them the right information and answer the questions effectively
Fran is joined by Gaetano DiNardi and Canberk Beker. To unpack Cognism's tactical playbook and how to match your tactics to how buyers BUY in 2023.
There's a better way to do attribution and marketing in B2B