The following dashboard for Kyle Lacy, CMO of Engineering Management Platform, Jellyfish, measures and reports on customer journeys and golden paths, pipeline source velocity comparisons, buying committee insights and closed lost account revivals.

How does former CMO and current Exit Five founder, Dave Gerhardt, report on marketing's performance to the exec team?

The following dashboard for Devin Reed, Founder at The Reeder (and former Head of Content at Gong & Clari), measures and reports on TOFU and dark social metrics that gauge brand health like LinkedIn impressions and podcast downloads and critical pipeline metrics to see how TOFU activity is connecting to revenue.

The following dashboard for Sarah Sehgal, Director of Growth Marketing, OpenSesame, measures and reports on real-time status of event leads and opportunities, event influence and direct impact on pipeline and sales response times and SLA attainment for event leads.

The following dashboard for Bridget Poetker, Brand Strategist & Creative Partner at bridgetpoetker.com, measures and reports on website trends and engagement, sources of traffic and trends and how marketing content is influencing leads and pipeline.

The following dashboard for Sam Kuehnle, VP of Marketing for Talent Intelligence Platform, Loxo, measures and reports on pipeline and revenue trends, sources of pipeline and high-intent leads, and how are PLG and SLG funnels are working.

How does Andrei Zinkevich measure ABM performance and align marketing and sales with account intelligence?

The following dashboard for Casey Hill, Senior Growth Manager at Intelligent Marketing Automation Platform, ActiveCampaign, measures and reports on the connection of multiple organic activities to pipeline, especially those considered to be "dark social" channels.

The following dashboard for Melissa Rosenthal, Co-Founder of Outlever, measures and reports on what marketing activities are contributing to pipeline and revenue growth, which channels are directly sourcing pipeline and revenue and what the prospect journey looks like, and how it is changing over time