Enable Odin to analyze data, highlight key insights, and recommend actions to boost performance—instantly.
We built the world’s first AI marketing analyst to support your revenue team and give you all the benefits of an in-house analyst without hiring full-time employees. Odin is constantly analyzing your data and surfacing insights, as well as building new reports.
Ask Odin to create reports based on Insights shared, or any time you have a burning question you need to answer quickly! Simply tell Odin what kind of report you are looking for, define the fields in question, and voila! Instant reports from your AI Assistant.
HockeyStack can uncover the golden paths to conversions for any pipeline or revenue goal. For example, if you want to see the most common paths to an enterprise deal over the last 18 months. HockeyStack will automatically create a golden path report to show you the most common journeys, conversion rates, velocity, and more.
Is your target audience more likely to convert when they engage with your ABM campaigns? What is the impact of your in-person events on pipeline? Lift reports help you understand causality by comparing two groups: one that experienced a specific touchpoint and one that didn’t. You can then determine the positive or negative impact of that touchpoint on each group, and clearly understand what drives results.
Pair self-attribution with software-attribution. Make better decisions.
We can track more than most, but we can’t track everything. Use self-attribution to find untrackable touch points that matter. We’ll take care of the rest.
We can track more than most, but we can’t track everything. Use self-attribution to find untrackable touch points that matter. We’ll take care of the rest.
Rowan Tonkin, the CMO of Planful, talks about how HockeyStack helps them overcome visibility challenges and enables all marketing functions to efficiently analyze performance and gain comprehensive insights.
increase in opportunities
increase in ROAS
increase in pipeline
Chris Wood, Director of Demand Generation at ActiveCampaign, shares how HockeyStack empowered their team to overcome BI challenges, optimize LinkedIn performance, and make strategic business decisions that fueled measurable growth.
efficiency, cutting budget 50% and hitting 100% of revenue target
increase in target market coverage
touchpoints recorded and understood in prospect journey
Discover how the content team at Whatfix uses HockeyStack to understand how content influences their pipeline and to showcase content’s impact across opportunities where they previously had no data.
increase in content-influenced opportunities
increase in opportunities
increase in won deals
.png)
How OneFlow used cohort reports, incremental lift, and multi-touch attribution to gain visibility into what channels, campaigns, and creatives influenced purchases so they could optimize ad campaigns for pipeline and revenue, not just platform metrics
Paid ROI in the pipeline
form submission in a quarter
visitor to MQL increase with LinkedIn ads
.png)
I don't often highlight tools I use in SaaS sales, but HockeyStack is an exception.
HockeyStack combines warm intent data and strong buying signals for your target accounts into a simple, user-friendly platform. Sure, you could manually gather raw data from Zoominfo, Hubspot, G2, Google, and LinkedIn, but that’s the old way of doing things.
As part of my morning coffee routine, I log into my dashboards while managing sequences on LinkedIn. These custom dashboards and filters highlight my top target accounts, helping me close deals faster.
.svg){kind=icon}
.svg)