An Introduction to HockeyStack

The way we talk and think about content repurposing in the industry has to change. It is a broken model and there's a better way to repurpose your content than the podcast-to-blog-post-to-twitter-thread approach we've been convinced to follow. In this episode, Obaid breaks down how repurposing your substance is a more effective way to repurpose your content than repurposing an end-asset.

The Customer Acquisition Funnel outlines the stages customers go through before making a purchase. Using this funnel, you can prevent up to 90% of your leads from leaving.