No-code report builder
Build dashboards on your own — without a data team.
Stop hiding actionable insights in legacy tools nobody can use. In HockeyStack, anyone can build custom dashboards using a simple drag-and-drop interface. No code, favors, or data engineering degree is required.
Explore Templates to get started with proven best practices.
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Trusted by hundreds of revenue teams
Multi-touch attribution
Apply single and multi-touch attribution in any report, compare them side by side, and use different models together for a complete view of performance.
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Buyer journeys
Track the entire prospect journey from the first impression to the final form submission. Every brand awareness, online and offline, sales, and marketing touchpoint is captured and visualized.
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Funnels
Understand how touchpoints impact every stage of the buyer's journey. With HockeyStack, you can build funnels using any data point to spot where prospects drop off and which stages drive higher conversions.
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Full flexibility
Build reports at enterprise scale for every team member and specialization. Easily filter by account tiers, any CRM property, or custom segments, as well as deal stages. Create line charts, tables, pie charts, and funnels that cater to everyone, from content marketers to growth leaders.
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Chris Wood, Director of Demand Generation at ActiveCampaign, shares how HockeyStack empowered their team to overcome BI challenges, and optimize LinkedIn performance.
“HockeyStack is allowing us to understand trends over time and also predict where to go next.”
The team at Bitmovin knew their channels were working well together, but manual stitching across platforms and spreadsheets was consuming time that should have been spent on improving performance. That's when they decided to bring in HockeyStack to help clarify what was working for the boss.
"Just today, our CEO reviewed dashboards to evaluate the effectiveness of specific assets, and he found the Lift reports helpful in seeing positive or negative impacts"
The team at Bloomreach needed to paint a clearer picture of marketing’s value and use data to validate spend. And they could do this more effectively at Bloomreach if they knew exactly how their experiences led to sales. That's when they decided to bring on HockeyStack.
We’re able to do the tracking (not just on a converted contact) but to also see what happens before they actually convert. That has really opened up our teams to feel like what they’re doing is having an impact.
The team at Dice was looking for more than last-touch attribution to understand the customer journey. But the data was sprawling and hosted in several tools, and even then, the picture just wasn't complete. That's when they brought in HockeyStack to enrich and enhance their understanding.
“HockeyStack gave us one connected buyer journey that we could see, which gave us the ability to look at our data on multiple attribution models and to really make those types of budgeting decisions at different levels.”
How OneFlow used cohort reports and multi-touch attribution to gain visibility on their audience, and optimize ad campaigns for pipeline and revenue.
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“We use HockeyStack as a web analytics + revenue attribution platform with complete view into the customer lifecycle. Most of our quarterly OKRs and target metrics are measured directly from HockeyStack.”
Rowan Tonkin, CMO of Planful, shares how HockeyStack enhances visibility and empowers marketing teams to efficiently analyze performance and gain comprehensive insights.
"We looked at other technologies that were both attribution based and non attribution based. HockeyStack gave us the best of both worlds."
Discover how the content team at Whatfix uses HockeyStack to understand how content influences their pipeline and to showcase content’s impact.
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“Now we can nail down attribution to identify both contacts and companies that have engaged with any of our content at any time in their buying journey.”
