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AI for GTM

Agents That Drive B2B Pipeline and Revenue

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Capture. Convert. Close.

Marketing Intelligence

Odin AI

Odin is your embedded AI analyst that answers complex GTM questions, delivers insights with visualizations, and recommends strategic actions to drive performance.

Custom Reports

Build custom reports in seconds to answer any question. Easily filter by channel, CRM properties, or funnel stages with easy to understand visualizations.

Templates

Out-of-the-box reporting gives you dynamic, prebuilt views to analyze performance from day one with full flexibility across campaigns, channels, funnels, and attribution models.

Attribution and Lift Reporting

Choose between 9 attribution models to understand how touchpoints contribute to revenue, and use lift reporting to understand the incremental impact of marketing efforts.

Account Intelligence

Nova AI

Nova is your AI rep assistant that gives you instant insights and lets you research accounts, draft messaging, and take action — all from a chat interface.

Account Plans

Account Plans give every rep a complete, real-time view of each account. They combine signals, history, and strategy into actionable personalized plans that eliminate guesswork.

Stakeholder Maps

Stakeholder Maps identify buyers, influencers, and approvers using AI and web signals. Reps get editable, role-specific messaging, outreach recommendations, and insights they can act on right away.

Custom Scoring

Custom Scoring highlights high-intent accounts using first and third-party data. Models are fully adjustable and explain exactly why each account is prioritized.

GTM Workflows

Outbound Sales

Automate every step of your outbound motion from detecting buying intent to sequencing hyper-relevant messaging.

Demand Generation

Turn third-party signals, firmographics, and CRM gaps into high-converting ad audiences and sequences that drive pipeline.

RevOps / GTM Ops

Orchestrate GTM workflows across tools, teams, and triggers with zero manual effort, so Sales and Marketing are always in sync.

GTM Alignment

Break down silos and align your entire GTM engine around shared ICP, intent data, and automated workflows that create consistency, velocity, and scale.

Solutions for

Product Marketer
PR & Communication
Content Creators
Field Marketers
Product Marketer
PR & Communication
Content Creators
Field Marketers
Uplevel product launches, messaging, and enablement, all while empowering your team to achieve 10x results.
Uplevel product launches, messaging, and enablement, all while empowering your team to achieve 10x results.
Uplevel product launches, messaging, and enablement, all while empowering your team to achieve 10x results.
Uplevel product launches, messaging, and enablement, all while empowering your team to achieve 10x results.
Uplevel product launches, messaging, and enablement, all while empowering your team to achieve 10x results.
Uplevel product launches, messaging, and enablement, all while empowering your team to achieve 10x results.
Uplevel product launches, messaging, and enablement, all while empowering your team to achieve 10x results.
Uplevel product launches, messaging, and enablement, all while empowering your team to achieve 10x results.
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How we helped
B2B leaders around the world

Others stop at conversion. We show you how to scale.

Learn why your prospects convert and double down on what’s working within 3 weeks.

Today
Today

Kick off by connecting your website and data sources.

Within 24 hours, the GTM team can analyze data with AI Agent Odin, and access pre-built dashboards surfacing funnel performance.

Tomorrow
Week 1

Ready, Set, Go: Your Questions Answered Instantly

Sales leaders can use scoring to identify high-intent accounts and access their first Account Plans, enriched with web signals and CRM context.

Next week
Week 2

Scale: Loop in your teammates for your first Workflow

HockeyStack is officially launched! Build your first AI workflow – sales and marketing alignment has never looked better.

success!
Week 3

Now, all your GTM data is flowing through HockeyStack.

Your GTM data is live in HockeyStack. You’re tracking conversions, and the sales team is getting daily insights from AI agent Nova. We’ll stay close to keep adoption seamless.

Frequently asked questions

What kind of onboarding and support can we expect for successful GTM AI adoption?

Our implementation is self serve, and onboarding is designed to be quick and streamline your path to value. Our customers get initial GTM insights within 24 hours. Our dedicated customer success team provides high-quality support and resources to ensure smooth AI adoption and help you effectively integrate our AI agents into your existing GTM strategies.

Why Should I Trust HockeyStack AI Agents?

AI agents are only as good as the data they’re trained on. Without access to accurate, well-organized, and contextual information about your business, they produce outputs that are often irrelevant or unreliable.

HockeyStack connects directly to your GTM tech stack, ingesting both structured and unstructured data across marketing, sales, product, and customer success. We clean, organize, and categorize this data to ensure your AI agents are grounded in accurate, up-to-date information.

You also have the ability to customize and edit the context your AI agents operate in, ensuring they understand your business as deeply as you and your team do.

Over time, HockeyStack AI Agents continuously learn from your company’s real activities, strategies, and decisions, automatically refining their recommendations and actions.

The result is trustworthy, business-aware outputs that drive meaningful results from day one, and only improve over time.

Do I need technical knowledge to implement HockeyStack?

While having a GTM or revenue operations resource can help streamline implementation, HockeyStack is built as a fully self-serve GTM AI platform and doesn’t require any coding. Our AI agents, Odin and Nova, make it easy to analyze touchpoint data and surface next best actions—no technical knowledge needed.

What other GTM tools do you integrate with?

HockeyStack integrates with leading CRM, ABM, Marketing Automation, Sales Outreach, and advertising platforms. Learn more about our integrations.

What is cookieless tracking and how does it work?

Analytics platforms usually use cookies to track users. Use of cookies has recently come under scrutiny by privacy legislators, and have been severely restricted.

Everything you see here works without cookies by default. You still have the option to switch to cookie-based tracking. Read our article on our cookieless tracking technology to learn more.

Where do you store the data? How privacy-friendly is HockeyStack?

We store your data on AWS servers in Frankfurt, Germany. We don't collect any personal information by default, including IP addresses. We follow GDPR and CCPA regulations. Read our privacy policy to learn more.