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Attribution 2.0

Discover the next phase of attribution that helps businesses achieve more efficient revenue growth.

Attribution 2.0

The Command Center

How did HockeyStack grew by 3x in the first 180 days of 2024? By repositioning, and making data-driven decisions
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Attribution 2.0

Touchpoint Hierarchy

In this episode, Drew explains the touchpoint hierarchy
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In Action

Lift vs. Multi-Touch Attribution

In this episode of Marketing 201, Drew explains difference between Lift vs Multi-Touch Attribution
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In Action

Marketing Mix Modeling

Jump in to uncover the ins and outs of Marketing Mix Modeling – from its mechanics to its ideal applications – with Drew.
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Other categories

All Articles
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Attribution 2.0

The Command Center

How did HockeyStack grew by 3x in the first 180 days of 2024? By repositioning, and making data-driven decisions
Read more
Tool Reviews

Top 6 Dreamdata Alternatives For 2024

Marketing attribution software allows marketers to understand which channels, campaigns, content and ads drive the most revenue so they can optimize performance and improve ROI. If Dreamdata is not the best attribution tool for your business, keep reading to learn about other great alternatives.
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In Action

HockeyStack's Tracking Advantage

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Insights

Building The Flow

Emir talks about our journey of building The Flow and its revenue influence.
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Better Marketing

Best 11 SaaS Welcome Email Examples

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Demand Generation

Demand Ladder: A HockeyStack Framework For Accelerating Demand

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Latest from hockeystack

The Ultimate Guide on Working Your Territory in Sales

HockeyStack and 30 Minutes to President’s Club bring you tactics to contact key buyers at the right time with messaging that resonates to help you close faster.

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Resources

HockeyStack Academy

Learn core marketing concepts, HockeyStack fundamentals, and steal our best-performing frameworks.

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LABS

Bi-weekly and monthly research reports in the world of GTM. Compare your metrics against benchmarks, and learn what’s driving pipeline for others.

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The Flow

The Netflix for B2B Revenue teams. Shows created by HockeyStack and celebrities.