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Pendo vs WalkMe: Which One Is Better In 2022?

Pendo vs WalkMe: Which One Is Better In 2022?

If you are a SaaS company and trying to choose between Pendo and WalkMe, then this article will help you make the best decision for your company.


Customer Success Metrics

Customer Success Metrics

With customer success metrics, you can measure your business' performance. They help you understand how effective your strategies are and whether your customers are satisfied with your service. In this article, I'll define the top customer success metrics, explain why they're important, and show you how to calculate them.

Appcues vs Userlane: One Is Better for 2022

Appcues vs Userlane: One Is Better for 2022

A customer's first impression is vital: it determines whether or not they'll become a loyal customer. Two popular choices of these tools are Appcues and Userlane. Learn more about them in this article.


Lifetime Value: An Ultimate Guide For 2022

Lifetime Value: An Ultimate Guide For 2022

you are looking for ways to satisfy your current customers and/or extend your customer base. It does not just deal with a single point of interaction between your customers and your product/service, but it keeps track of the whole relationship.

Appcues vs Pendo: A Detailed Comparison For 2022

Appcues vs Pendo: A Detailed Comparison For 2022

In this article, I will talk about Appcues and Pendo, their features, differences, and similarities. If you are stuck in choosing between Appcues and Pendo or want to learn more about these two software tools, this article will help you make the right call.


Value-Based Pricing: Is It Good For You In 2022?

Value-Based Pricing: Is It Good For You In 2022?

Choosing the right pricing model can make a huge difference, so it's important to know about the different models. One of the most profitable ones is the value-based pricing model.

Pricing Analytics Guide For 2022

Pricing Analytics Guide For 2022

In this article, I will talk about Pricing analytics, why it is important SaaS and how you can better utilize it for your own business. If you want to learn more about using pricing analytics more efficiently, this is the article for you.


Top 7 Sales Analytics Tools To Use In 2022

Top 7 Sales Analytics Tools To Use In 2022

Tools used in sales analytics focus on many different areas. Therefore, choosing the right tool for your needs is as important as using the tool.

Top Product Analytics Tools To Use In 2022

Top Product Analytics Tools To Use In 2022

Product analytics tools are essential to analyze user behavior and understand the performance of your digital product. This article will provide you with insights into the top product analytics tools.


Best Email Marketing Strategies For 2022

Best Email Marketing Strategies For 2022

Email marketing is one of the most effective marketing strategies that have been used by modern companies for a long time. Emails are easy to track, send, and receive feedback on, making them useful tools to understand whether a specific marketing strategy is working or not.

Best 8 SaaS Reporting Tools for 2022

Best 8 SaaS Reporting Tools for 2022

If you are looking for a SaaS reporting tool to better analyze your data and make data-informed decisions, this article will help you choose the best one.


Top Adoption Metrics To Track in 2022

Top Adoption Metrics To Track in 2022

Measuring product adoption is crucial to establish a strong and growing customer base. Using the metrics here will help you determine your success in terms of adoption.

SaaS Winback Email Examples

SaaS Winback Email Examples

Winning back customers is an important strategy to increase your MRR and retention rate. This article will inspire your next winback email campaign.


SaaS Sales Process

SaaS Sales Process

SaaS salesprocess is the intricate process of selling full-featured software as a service that is licensed for usage via the internet. Having an attractive sales process, on the other hand, is not easy, and you should be aware of the fact that many things may go wrong along the way to persuading your prospective client to sign up for your product.

Top SaaS Analytics Tools For 2022

Top SaaS Analytics Tools For 2022

There are many tools for SaaS analytics that perform a wide spectrum of different functions. Choosing the right tool for the right function makes a radical difference for your SaaS Company. Every SaaS company has its own needs, and it is essential to choose the most suitable tool for it after examining the features offered by the tools in detail.


MParticle Alternatives

MParticle Alternatives

In this article, I will provide some alternatives for MParticle. The leading tools discussed in this article will be Segment, Rudderstack, Liveramp, Panoply, and Tealium. I will talk about their features, integrations, pros, cons, price, and reviews made for them.

Guide To Usage-Based Pricing Model: Is It Right For You?

Guide To Usage-Based Pricing Model: Is It Right For You?

This guide will help you better understand usage-based pricing model and whether it's the right choice for you.


What is Average Revenue Per User (ARPU)?

What is Average Revenue Per User (ARPU)?

There are a great many sales metrics that you should track for your SaaS. Besides the most popular ones, such as MRR and LTV, another important one is ARPU, which is the average revenue per user. Although ARPU is referred to as the “vanity metric” by some, it provides valuable insights when used correctly and […]

Top Customer Experience Metrics To Track in 2022

Top Customer Experience Metrics To Track in 2022

These are questions all SaaS businesses, and especially marketers working for said businesses, find themselves asking. And all of these questions are categorized under one term: customer experience. To learn more about customer experience, why it's important, and how you can assess it, keep reading.


Top 7 Power BI Alternatives

Top 7 Power BI Alternatives

Power BI is a data visualization tool designed and offered by Microsoft. As its name suggests, the primary focus of Power BI is business intelligence.

Power BI is a cloud-based tool and provides its users with several services under "Power BI Services." Power BI is offered for both mobile and desktop use, and the desktop use is enhanced with "Power BI Desktop."

Best 7 Marketing Analytics Tools for 2022

Best 7 Marketing Analytics Tools for 2022

In this article, I talk about what Marketing Analytics is, why it is important, and the software you can utilize to keep track of your Marketing Analytics Metrics. Then I will talk about Google Analytics, SemRush, BuzzSumo, Databox, Improvado, and Ahrefs, their advantages, and shortcomings.


Ultimate Guide To Customer Onboarding: Tips, Tricks, and Metrics

Ultimate Guide To Customer Onboarding: Tips, Tricks, and Metrics

Customer onboarding is one of the most crucial stages of customer lifecycles. It sets up the tone of the relationship between you and your customers. You can think of customer onboarding as the stage that you make the first impression, reassure your customer about your product, and ensure that your customers know what your product is.

Inbound vs Outbound Marketing

Inbound vs Outbound Marketing

In this article, I will talk about what Inbound and Outbound marketing are. I will do this by listing their differences and how you can utilize them for your business and their relation to SaaS businesses.


Segment Alternatives

Segment Alternatives

In this article, I will provide alternatives to the widely-known software Segment. If you are a company that wants to find an option for the Segment, this article is for you.

Best 15 Customer Success Email Examples For SaaS

Best 15 Customer Success Email Examples For SaaS

Customer success aims to increase customer satisfaction and loyalty. To reach these goals, you should use customer success emails similar to the examples here.


Competition-Based Pricing Strategy: Is It Good For SaaS?

Competition-Based Pricing Strategy: Is It Good For SaaS?

In this article, I will be providing details about what this pricing method is, its advantages, and its disadvantages. I will also give some examples and evaluate the effectiveness of this strategy for SaaS companies so that you can make an informed decision.

SaaS Email Marketing Metrics

SaaS Email Marketing Metrics

This article will help you choose the best email marketing metrics for your SaaS so that you can improve your revenue with email marketing.


Product-Centric vs Customer-Centric: Which One Is The Best For Your SaaS?

Product-Centric vs Customer-Centric: Which One Is The Best For Your SaaS?

In this article, I will explain what the Product-Centric and Customer-Centric approaches are, their aims, differences and shortcomings. If you are a new SaaS company trying to find the right approach for your sales strategy, this article is for you.

Segment vs Fivetran

Segment vs Fivetran

Segment has a feature that allows organizations to simply collect and separate their users' behaviour using their events. Segment also does a decent job of identifying users and displaying their demographics based on a variety of parameters. Segment differs from conventional ETL tools in that it is meant to gather and link customer data from a variety of marketing, analytics, and data warehousing technologies and unify it into customer profiles. It has connection to a number of SaaS data sources and data warehouse destinations, while not being primarily an ETL tool.


Top SaaSOptics Alternatives and Other Revenue Analytics Tools

Top SaaSOptics Alternatives and Other Revenue Analytics Tools

Subscription management is essential for SaaS companies. Successful subscription management gives a high customer retention rate, and a high retention rate indicates a profitable business. SaaSOptics is one of the most popular platforms in subscription management. SaaSOptics automates financial operations for B2B SaaS businesses. SaaSOptics is a cloud-based solution, and it is being used chiefly by start-up companies. SaaSOptics utilizes SaaS marketing and sales metrics, scale billing and payments.

Best 11 SaaS Welcome Email Examples

Best 11 SaaS Welcome Email Examples

SaaS welcome emails are the first dates of the SaaS world. Therefore, to make a good first impression, you need to know how to write one.


Top 10 SaaS Engagement Email Examples

Top 10 SaaS Engagement Email Examples

There are multiple benefits of email marketing, ranging from increasing your user retention rate to creating a closer relationship with your users. Although it might seem complicated, setting up your email marketing system will allow you to get an automated interaction channel with your users.

SaaS Inbound Marketing Guide

SaaS Inbound Marketing Guide

In this article, I'll define inbound marketing thoroughly and provide you with a step-by-step guide, so that you can start integrating these strategies into your marketing plan today.


Guide To Tiered Pricing Strategy: Is It Good For SaaS?

Guide To Tiered Pricing Strategy: Is It Good For SaaS?

Tiered pricing is achieved by delivering several versions of your service at different price points, hence assisting in the growth of your funnels and your business. You may achieve this by differentiating your service by adding features, perks, or traits.

Top 8 Supermetrics Alternatives For Your SaaS

Top 8 Supermetrics Alternatives For Your SaaS

This article will assist you in deciding the best Supermetrics alternative to use for your SaaS, so that you can better understand your data.


Google Data Studio Alternatives

Google Data Studio Alternatives

If you believe Google Data Studio is not the best tool for your SaaS, this article will help you find a better alternative.

Bizible vs Dreamdata: A Complete Comparison

Bizible vs Dreamdata: A Complete Comparison

If you are looking for an attribution tool to use for SaaS and considering Bizible and DreamData, this article will help you make the best choice.


Segment vs LiveRamp: A Detailed Comparison

Segment vs LiveRamp: A Detailed Comparison

Segment and LiveRamp are well-known CDPs on the market that gathers and unifies customer data to understand customer behaviors and patterns. In this article, we will look at the advantages and disadvantages of Segment and LiveRamp to help you choose the best CDP for your business.

Building a SaaS Sales Funnel: 7 Tips & the Metrics That Matter

Building a SaaS Sales Funnel: 7 Tips & the Metrics That Matter

This article will help you build the best possible SaaS sales funnel so you can drive revenue and MRR much faster.


Segment vs RudderStack

Segment vs RudderStack

If you are looking for a CDP, you should consider the newer alternative to Segment, RudderStack. I outline both tools' advantages and disadvantages in this article.

Databox vs Klipfolio: Which One Is Better For Your SaaS?

Databox vs Klipfolio: Which One Is Better For Your SaaS?

This article will help you choose the best tool for your SaaS company's analytics needs so that you can drive growth.


Top 8 Klipfolio Alternatives For Your SaaS

Top 8 Klipfolio Alternatives For Your SaaS

In this article, I will provide some alternatives to Klipflio, how and why they are better than it, and further information to improve your SaaS business.

Baremetrics Alternatives

Baremetrics Alternatives

If you've been looking for a revenue analytics tool and comparing Baremetrics alternatives, this article will help you choose the best one for your SaaS.


Top 9 Google Analytics Alternatives For Your SaaS

Top 9 Google Analytics Alternatives For Your SaaS

This article will help you find the best Google Analytics alternatives for your SaaS so that you can receive suitable reports for your SaaS.

Databox Alternatives

Databox Alternatives

This article will help you find the best Databox Alternative for your SaaS.


7 Best Hotjar Alternatives You Should Try In 2022

7 Best Hotjar Alternatives You Should Try In 2022

Analytics is important for SaaS companies to analyze their website and product usage.. Hotjar is a strong tool in its field. In this article you can find its best alternatives

What is Net Negative Churn and A Guide To Achieve It

What is Net Negative Churn and A Guide To Achieve It

This guide will help you understand what net negative churn means and how you can achieve it for your SaaS.


How To Conduct Churn Surveys For Free: Practical Tips

How To Conduct Churn Surveys For Free: Practical Tips

This article will help you to understand what churn survey is and how you can benefit from it for your SaaS.

SaaS Marketing Plan

SaaS Marketing Plan

Marketing is not easy. There are a lot of factors to consider while creating your media strategy. You have to keep track of your team, customers, and competitors to create a successful digital marketing strategy for your company.


Segment vs mParticle: One Is Better In 2022

Segment vs mParticle: One Is Better In 2022

Segment and mParticle are two popular CDPs: in this article, I talk about both platforms in detail, so that you can make an informed choice.

Kissmetrics Alternatives

Kissmetrics Alternatives

If you are looking for an alternative to Kissmetrics, this article will help you choose the best one for your SaaS.


ChartMogul vs Baremetrics: One Is Better For 2022

ChartMogul vs Baremetrics: One Is Better For 2022

If you are trying to decide between ChartMogul and Baremetrics, this article will help you make the best decision for your SaaS.

Mixpanel vs Heap

Mixpanel vs Heap

If you are trying to make a decision between Mixpanel and Heap, this article will help you make the best decision for your SaaS.


Top Zuora Alternatives and Other Revenue Analytics Tools for SaaS

Top Zuora Alternatives and Other Revenue Analytics Tools for SaaS

If you are looking for an alternative to Zuora to better analyze your revenue, this article will help you make the best decision.

9 Matomo Alternatives That Might Be A Better Fit

9 Matomo Alternatives That Might Be A Better Fit

Web analytics tools are essential for SaaS companies in order to better understand visitors and potential customers, improve user engagement and retention, and achieve business growth. However, with so many options, it can be tough to decide on the best analytics tool for your business. If you have been using Matomo for while and are […]


Profitwell vs Baremetrics

Profitwell vs Baremetrics

The process of creating a SaaS business is tough. It requires a lot of effort and data analysis. An important portion of this data analysis is comparing and thinking about the tools you will utilize.

Top 16 SaaS Sales Metrics and Tools To Use

Top 16 SaaS Sales Metrics and Tools To Use

In this article I will list 16 of the most popular SaaS sales metrics that will help you understand how your SaaS performs.


Heap vs Google Analytics: One Is Better In 2022

Heap vs Google Analytics: One Is Better In 2022

If you are looking for an analytics tool for your SaaS and making a decision between Heap and GA, this article will be your guide.

8 Chargebee Alternatives That Might Be A Better Choice

8 Chargebee Alternatives That Might Be A Better Choice

This guide will help you choose the best alternative to Chargebee so that you can better analyze your SaaS revenue.


Oribi Alternatives

Oribi Alternatives

Oribi is one of many web analytics platforms your SaaS company can use. In this article, I describe ten of its alternatives in detail.

Amplitude Alternatives

Amplitude Alternatives

Are you a user that has used Amplitude for a long time but is looking for alternatives now? In this article by HockeyStack, I will help you with some prominent alternatives that will enable you to find the software that best suits your needs.  


How we did $300,000 worth of sales in 3 months on AppSumo

How we did $300,000 worth of sales in 3 months on AppSumo

I'm pulling back the curtain on our 2 lifetime deal campaigns that made $300,000+ worth of sales and every single mistake we have done during these campaigns.

Recurly Alternatives

Recurly Alternatives

It is quite hard to change the system your company operates with. It is even harder to find an alternative system. If you are looking for alternatives to Recurly, this HockeyStack article will help you to compare alternatives and find the best system that suits your needs.  


Countly Alternatives

Countly Alternatives

This article will help you choose the best Countly alternative for your SaaS.

Chargify Alternatives

Chargify Alternatives

Trying to track and manage your subscriptions, billings, and cancellations on your own, without getting an outside source, is almost impossible. To succeed and grow, you need to find the best subscriptions and billing software. These platforms track data and metrics to help you to analyze and strategize.


ChartMogul Alternatives

ChartMogul Alternatives

There are many tools that work with businesses to optimize their subscription management, recurring revenue, and billing. ChartMogul is a very popular one among those. It does a pretty decent job and can be very helpful for businesses. However, it does have some flaws which make it very complicated and frustrating to use. Here I […]

ACV vs ARR

ACV vs ARR

Revenue analytics is a crucial part of understanding how well your SaaS is doing. There are a ton of different metrics that you can use to measure your business’s current situation. ACV and ARR are two of the most important ones, right after MRR. In this article, I will go into details of these two […]


Heap Alternatives

Heap Alternatives

Heap is a well-known analytics tool in the market that helps SaaS companies analyze their users' behavior on their website and in product. However, for many SaaS businesses, Heap is not the best option.

Profitwell Alternatives

Profitwell Alternatives

Profitwell is a subscription management and analysis tool used by several SaaS brands. In this article, you can find seven alternatives that may be a better fit for you.


Churn Rate vs Retention Rate

Churn Rate vs Retention Rate

Do you want to make long-term plans for your company's subscribers? Would you like to know through which metrics you can analyze your user base? In this HockeyStack article, I will talk about churn and retention rates for your users. Understanding these terms is essential for SaaS marketing.

Knowledge Base Guide and 7 Knowledge Base Tools for SaaS

Knowledge Base Guide and 7 Knowledge Base Tools for SaaS

You would want your users to know as much as possible about how they're going to use your product if you want to minimize churn and maximize LTV. One of the best ways to achieve this is to create a knowledge base.


Oribi vs Google Analytics

Oribi vs Google Analytics

SaaS companies need to analyze user engagement on their website and in products to find and fix UX issues, better allocate marketing budget, and grow revenue. In this blog post, I will compare two analytics platforms that you can use to analyze website engagement: Oribi and Google Analytics.

Kissmetrics vs Mixpanel

Kissmetrics vs Mixpanel

Kissmetrics and Mixpanel are two SaaS analytics tools that you might consider adding to your tech stack. In this article, I'll go into details of each tool so that you can make the best decision.


Mixpanel vs Amplitude: A Detailed Comparison For 2022

Mixpanel vs Amplitude: A Detailed Comparison For 2022

As the majority of SaaS businesses depend on subscription revenue, understanding the main drivers of retention is integral for marketing and product teams. Mixpanel and Amplitude are two well-known analytics tools to help you uncover insights so that you can improve your retention rate. This guide will help you decide between these two tools.

Amplitude vs Heap: A Detailed Comparison

Amplitude vs Heap: A Detailed Comparison

It's important to use the right tools while analyzing and improving product engagement in B2B SaaS marketing. Amplitude and Heap are two of the most popular product analytics platforms that enable companies to track their users' product engagement. In this article, I’ll take a deep look into both.


Top 10 Product Management Metrics That You Must Track

Top 10 Product Management Metrics That You Must Track

If you want to maintain a competitive edge and provide value to your existing and future customers, you must define, measure, and track the right metrics for your company. Here's a quick guide to critical product management metrics that will help you become a more successful product manager.

Mixpanel vs Google Analytics

Mixpanel vs Google Analytics

If you are trying to choose between Mixpanel and Google Analytics, this article will help you choose the best one for your SaaS.


Mixpanel Alternatives

Mixpanel Alternatives

Companies always look for the best ways to maximize their profit with the least possible expense. At this point, web analytics tools come into play. They help businesses to learn more about their customer base and enable you to take data-based actions according to tracked metrics. At the end of the day, who doesn’t want […]

What is User Activation and How to Optimize it for SaaS?

What is User Activation and How to Optimize it for SaaS?

Have you created your very own customer base that is growing with every passing day, but feels like you have hit a glass ceiling in the sense that the proportion of your customers that actively interact with your product is stuck at a certain point? In this article, I will talk about what “User Activation” […]


Guide to Net Dollar Retention & Gross Dollar Retention

Guide to Net Dollar Retention & Gross Dollar Retention

As the majority of SaaS businesses rely on subscriptions, the retention rate is a critical metric to measure. It allows SaaS companies to know what should be optimized, changed, or scaled. Net Dollar Retention and Gross Dollar Retention are important product metrics that you should track if you want to retain customers in the long […]

Guide to Net Revenue Retention & Gross Revenue Retention

Guide to Net Revenue Retention & Gross Revenue Retention

As a SaaS company, you're probably familiar with the word "retention." However, if the only retention you're focusing on is customer retention, you're missing out on two other important metrics: Net Revenue Retention (NRR) and Gross Revenue Retention (GRR).


Key Customer Retention Metrics for SaaS Companies

Key Customer Retention Metrics for SaaS Companies

Increasing your customer retention rate by 5% may increase your profits by a rate up to 95%. But before telling you more about increasing this rate, let me tell you what customer retention is really about and why it’s important. Customer retention is your brand’s ability to turn customers into repeat and engaged buyers. Any […]

30 Best SaaS Lead Generation Strategies

30 Best SaaS Lead Generation Strategies

Lead generation is a long and complicated process. It has many steps and stages, and it might sound a little intimidating. But we’ve got you covered. All you need is here in this article: 30 Best SaaS Lead Generation Strategies to get you going. 1. Set SMART goals When you are deciding on a lead […]


How to Structure Your SaaS Marketing Team the Best Way Possible

How to Structure Your SaaS Marketing Team the Best Way Possible

Now that you have accustomed yourself to the many marketing strategies involved in SaaS, it’s time to develop a good marketing team that will share the work. But where should you start? During the first three years after their foundation, SaaS companies spend between 80 to 120% of their revenue on sales and marketing. But […]

Multi-channel Attribution

Multi-channel Attribution

What your customers come across before they make a purchase is perhaps the most important thing you need to know about them. How did they find you? Where did they find you? When did they find you? You need answers so that you can evaluate your marketing strategies and grow from there. This is where […]


Top 20 Marketing Attribution Tools and Software

Top 20 Marketing Attribution Tools and Software

Now that you know what is marketing attribution and best attribution models for your business & your use-case, you can now take a look at different marketing attribution tools and software to measure your marketing attribution. This article will cover the top 20 marketing attribution tools and software so that you will know the best […]

SaaS Demand Generation Explained

SaaS Demand Generation Explained

Generating leads and traffic is the biggest challenge for 61% of marketers. The reason for that is they don’t use the correct strategies to get people interested in their new features or products, and this is exactly where demand generation comes into play. If you’re looking for a way to get more leads to your […]


Top Inbound Marketing Tools & Platforms for 2022

Top Inbound Marketing Tools & Platforms for 2022

Inbound marketing‘s effectiveness cannot be debated at this point: this marketing technique generates three times the leads per dollar compared to traditional marketing methods. However, you’ll only see the results if you’re using the correct strategies and the correct tools. There are various musts of inbound marketing: the first is to optimize your sites and […]

Marketing Attribution Models

Marketing Attribution Models

Marketing attribution modeling is a tool for you to understand which parts of your marketing contribute the most for your revenue & growth. Attribution models help you understand your customers’ touch-points, your marketing channels’ contribution to sales, and more. Each model has a different way to distribute credit to touchpoints, and take their goals & […]


What is Marketing Attribution

What is Marketing Attribution

Marketing is hard. It's harder when you don't know what works. Marketing attribution is an effective way for you and your team to accurately track where to focus, what to improve, and how to better allocate your resources.

What Is Customer Marketing? Tips & Strategies

What Is Customer Marketing? Tips & Strategies

This article outlines what customer marketing means for SaaS companies, and how you can make the most out of it


SaaS Content Marketing Ultimate Guide: Strategy, Tips, and Tricks

SaaS Content Marketing Ultimate Guide: Strategy, Tips, and Tricks

What type of marketing strategy costs 62% less than traditional marketing methods, but generates three times as many leads? The answer is content marketing, and its popularity is still increasing steadily. 82% of companies are using this marketing strategy, a 12% increase since last year. If you want your brand to keep up with the […]

Pendo vs WalkMe

Pendo vs WalkMe

Suppose you are a SaaS business or a traditional business with a website or an app and are trying to provide a better user experience on your digital platform but don’t have enough time or energy to spend. In that case, you have probably been looking out for digital platform adaptation software. And if you […]


25 SaaS Content Marketing Examples To Get Inspired From

25 SaaS Content Marketing Examples To Get Inspired From

Content marketing drives huge growth to the biggest SaaS companies. While working on your SaaS content marketing strategy, you would probably want to get inspired by other genius marketers who have successfully developed a content marketing strategy. In this post, I will outline what 25 SaaS companies do best with their content and how you […]

25 SaaS Email Marketing Examples to Steal

25 SaaS Email Marketing Examples to Steal

When there are countless new and exciting inbound marketing techniques, why use email marketing? The answer is simple: Email marketing is nearly 40 times more effective than marketing done via social media, and the buying process it leads to is up to 3 times faster, according to a study done by McKinsey & Company. If used correctly, this trusted […]


What Are Unique Visitors?

What Are Unique Visitors?

You have probably noticed that there are 2 main numbers on your analytics dashboard: sessions and users. Most of the time, sessions count is much higher than users as one user can equal to multiple sessions. In this article, you will learn what a unique visitor means, differences between unique visitors and sessions, and the […]

What is Marketing Reach and How To Improve It

What is Marketing Reach and How To Improve It

Marketing reach is an engagement metric that helps with optimizing your time and resource spend in the best way possible. If you are in the marketing or advertising industry, you have probably heard this term before, but furthermore to find out how to calculate your marketing reach, how it differs from impressions, and strategies that will […]


Top Inbound Marketing Strategies for 2022

Top Inbound Marketing Strategies for 2022

Inbound marketing is a hot trend in the SaaS market. While you might know what inbound marketing is, you might be still thinking about the best strategies to utilize for your SaaS marketing plan in 2021.

SaaS Email Marketing Guide for 2022

SaaS Email Marketing Guide for 2022

Do you have amazing content on your website, but don’t know how to promote it? Do you need to reach different audiences, but don’t know how? Then email marketing is what you need. What is Email Marketing? Email marketing is both a form of direct marketing and digital marketing and one of the most powerful […]


Top 25 SaaS Marketing Agencies in 2022

Top 25 SaaS Marketing Agencies in 2022

The SaaS industry has grown outrageously over the past decade —and it’s still growing. Unfortunately, this makes the environment become much more competitive and it get harder and harder to stand out. This is why your SaaS company probably needs a marketing consulting agency to guide through the rough marketplace. But how do you find […]