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Posts by Jessica Day

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Looking at The Bigger Picture of SaaS: What is The SaaS Customer Lifecycle?

Looking at The Bigger Picture of SaaS: What is The SaaS Customer Lifecycle?

Attracting new customers is very important. However, your relationship with your customers doesn’t end when you make a sale. As a SaaS business, it’s also crucial to keep customers onboarded as long as possible. If a customer loves your product and becomes a loyal, long-term user, they create additional value, by referring friends, subscribing to […]